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GPS Industry News

July 24, 2013
 

Movea Brings Sensor Data Fusion Expertise to Indoor Navigation

Movea Brings Sensor Data Fusion Expertise to Indoor Navigation
Movea, a supplier of data fusion and motion processing firmware and software, said it now offers a complete package for autonomous indoor navigation.

To demonstrate its pedestrian navigation capabilities, Movea collaborated with the SNCF, France’s national railway company, as well as leading platform service provide…




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Written by: Ludovic Privat
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deCarta’s Local Search Engine L2 Expands to 120 Countries

LBS platform provider deCarta announced this week the availability of its local search engine L2 to 120 countries. L2 combines POI search and address search (Geocoding) in a single line search query. L2 also offers predictive t...
by Ludovic Privat
 

 
 
 

Telefonica Selects Intersec LBS platform for EU & LatAm

France-based Intersec, a provider of software solutions to wireless operators has announced today an agreement with wireless carrier Telefonica to provide is LBS infrastructure solution Igloo to Telefonica subsidiaries in “se...
by Ludovic Privat
 

 
 
 

In-Store Tracking Rejected by 71% U.S. Consumers: Is that Real?

Two weeks ago OpinionLab published the result of a poll indicating that 80 percent of customers would not like to be tracked by retailers in-store (read here). This week, Retale, a U.S. location-based retail shopping platform s...
by Ludovic Privat
 

 

 
 

Case Study: Mazda Advertising on Waze in the UK

To drive interest and engagement in Mazda’s two latest models, the Mazda 6 and CX-5, the British media buying agency of the car brand, Mindshare UK, in cooperation with mobile ad agency Mapp Media selected mobile app Waze...
by Ludovic Privat
 

 
 
 

Locaid Adds U.S. Cellular to Network-Based Location Aggregation Platform

Network-based location aggregator Locaid, has announced that U.S. Cellular customers who give consent are now locatable on Locaid’s enterprise location platform. Locaid’s enterprise customers can now access to U.S. Cellular...
by Ludovic Privat
 

 
 
 

Hyper Local Ad Network Yoose Expands to North Asia

Yoose, the global hyper-local mobile ad network, last week announced its appointment of Stuart Dobbin as its Regional Head for North Asia. Dobbin will be based out of Hong Kong and particularly targeting business in the Greater...
by Ludovic Privat
 

 

 
 

Carrefour Debuts 130,000 sq ft Flagship Store with Indoor Geolocation

Carrefour, the world’s second-largest retailer has equipped its new flagship store, in Villeneuve La Garenne, in the North West suburb of Paris, France with precise indoor geolocation to help shoppers find the products th...
by Ludovic Privat
 

 
 
 

Indoor Geolocation: Video Interview with Insiteo CEO

GPS Business News tried last week the indoor geolocation app in the new 130,000 sq ft Carrefour flagship store in Villeneuve la Garenne, France (read here). This was the opportunity to meet with Insiteo CEO Arnaud Masson and ge...
by Ludovic Privat
 

 
 
 

J. Hanke, Google: “The Time is Ripe for Location-Based Games“

John Hanke is a well-known veteran of Google, for those who follow Google’s geo products. Indeed Hanke sold his start-up Keyhole to the Mountain View-based company in 2004. Keyhole became the founding stone of Google Eart...
by Ludovic Privat